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Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design |  | Authors: Armin Vit, Bryony Gomez Palacio
Publisher: Rockport Publishers
Category: Book
List Price: $50.00
Buy New: $31.43
as of 7/31/2010 20:47 CDT details
You Save: $18.57 (37%)
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Seller: pbshop
Rating:  11 reviews
Sales Rank: 69821
Media: Hardcover
Edition: 1
Pages: 400
Number Of Items: 1
Shipping Weight (lbs): 3.5
Dimensions (in): 10.2 x 8.8 x 1.3
ISBN: 1592534473
Dewey Decimal Number: 741.6
EAN: 9781592534470
ASIN: 1592534473
Publication Date: July 1, 2009
Availability: Usually ships in 1-2 business days
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Product Description
"Graphic Design, Referenced" is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: principles - defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; knowledge - explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; representatives - gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and, practice - highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. "Graphic Design, Referenced" serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.
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| Customer Reviews:
Showing reviews 1-5 of 11
A Full Bodied Look at Design June 1, 2010
Jason A. Tselentis (Charlotte, North Carolina U.S.A.)
Graphic Design, Referenced tows the heavy load of documenting nearly all aspects of graphic design into one collected title. It covers: formal issues such as color, type, and composition; professional pursuits such as web design, branding, and publication design, among others; and heroines/heroes of the trade. The massive amount of imagery rewards the reader with each page turn. The authors made a commitment to research during the image gathering process, and took the utmost care to ensure that designers received proper credit, and the works appear the way they should ([...]).
Bryony & Armin have proven themselves as capable writers since 2002, when they began the Speak Up design weblog ([...]). With Graphic Design, Referenced, they solidified themselves as writers for the printed page.
The layers of creativity peeled back April 22, 2010
Robin Benson
3 out of 3 found this review helpful
The two authors of this amazing book wisely say in the intro that their endeavors are not really comparable to the Meggs, Hollis, Bringhurst or even newcomer Stephen Eskilson's standard history of graphics, design and typography. They have approached the subject in a fresh and I thought unique way.
The book is in four sections: Principles (design, type and print); Knowledge (books, online, collections and colleges); Representatives (designers, type creators, design writers and design clubs) and Practice (139 pages bulging with practical examples of anything designed. What I thought interesting was the way these four sections are developed to cover a phenomenal amount of information, either historical or contemporary, and presented primarily as visual items backed up with bite-size text.
Obviously the more technical aspects of design can only be covered briefly: print is wrapped up in twelve pages (and nothing on paper) but the range of design, from magazines to motion graphics or typography: anatomy; genealogy; classification; typesetting is spread over fifty-eight pages. Brand identity covering logos and corporate programs gets twenty-five pages. Perhaps the weakest part of the book is 'Recommended reading', summed up with just a spread and not including the 1989 Typographic Communications Today by Ed Gottschalk or the 2001 The Art of Looking Sideways by Alan Fletcher and a book I'm sure would have been included had it been published before 2009, Bibliographic: 100 Classic Graphic Design Books.
All of this information, which includes 2500 images, is deftly served up in a clear, straightforward page and typographic design which fortunately avoids one of the annoyances of books for designers: acres of empty page space (I tend to think this is only an indication of too little material for too many pages). There is though a slight annoyance with the book. Whenever a cross reference appears in the text a miniscule arrow is used pointing to a page number both of which are in a light tint and therefore almost unreadable.
As the title's sub-deck says 'A visual guide to the language, application and history of graphic design' and I thought it worked a treat. A real-page turner presenting creativity in a fresh format.
***SEE SOME INSIDE PAGES by clicking 'customer images' under the cover,
A great present-day overview of Graphic Design March 7, 2010
a pawn too far (San Francisco, CA)
2 out of 2 found this review helpful
This is an awesome index of everything design related. This is not a text book in the traditional sense, and I wouldn't call this collection "timeless", design is contemporary after all; this is more of a stepping stone to dive deeper into the avenues of today's artistic functions. In some cases, it feels like a promotion for universities, design books, agencies, etc...which, don't misinterpret - is good in its own right. While some of the literature can be a little brief, the descriptions are to-the-point and easy to comprehend (the information doesn't seem invaluable or overwhelming). All in all, this book is one of the best compilations of graphic design around. Recommended!
If this book was edible... February 27, 2010
Fishychips (San Francisco, CA USA)
1 out of 1 found this review helpful
What a beautiful compendium of graphic design. So much delicious eye candy and a must have for all designers. I imagine with all the really great designs out there over time and thousands of excellent designers, it must have been difficult to include only a little of everything; could easily have been twice the size. Highly recommend.
go to the head of the class November 30, 2009
Chris Gargan (mt. vernon, wi)
1 out of 1 found this review helpful
This is the best overview of the graphic design field I have ever seen. Clear, concise,timely, engaging... the list goes on. Every incoming student in the field should own this book. I would consider it essential for an understanding of why the industry is where it is now, and where it may go in the near future. Maybe even 6 stars.
Showing reviews 1-5 of 11
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